Accelerated MBA Consulting Co-Op (Spring 2022)
| Program Overview | ||
|---|---|---|
| Program Title | Accelerated MBA Consulting Co-Op (Spring 2022) | |
| Organization | Montclair State University | |
| Student Application Link | https://montclair.capsource.app/program/accelerated-mba-consulting-co-op-spring-2022/rfp | |
| # of Students Enrolled |
8
|
|
| # of Projects Running |
2 Project/s Added (of 3 Projects Expected)
|
|
|
Program Timeline Project Duration |
Start Date: 05/16/22 End Date: 08/18/22 3 months |
|
| Collaboration Overview | ||
|---|---|---|
| About Students |
Student Level: Student Time Commitment: Full Time Team Structure: - |
|
| Program Goals | ||
| Format Structure |
Single Project Single Team |
|
| Format Title | Multiple Projects Multiple Teams | |
| Format Description | ||
| Benefits For Industry Partners | ||
| Project Modality | Fully Remote | |
| Industry Partner Requirements to Participate | ||
|---|---|---|
| Project Topics | Customer Service & Account Management Growth Strategy Marketing Organizational Culture Product Design & Development Sales & Business Development | |
| Target Industries | ||
| Skills & Expertise | ||
| Location Information & Preferences |
Located Anywhere Regional (within 90 miles) |
|
| Sponsorship |
No Sponsorship Required |
|
| Compensation |
Following compensation will be offered to the students:
Exactly $0.0 per hour |
|
| Other Requirements | ||
| Expected Time Commitment For Project Managers | per week | |
| Key Program Dates | Due Date |
|---|---|
|
Request for Proposal published
Collaboration request published. Industry Partners may express interest in participating.
|
Feb 25 2021, 12:00.00 AM |
|
Interview
Educators will begin interviewing interested Industry Partners to discuss project ideas.
|
Apr 10 2021, 12:00.00 AM |
|
Proposal Application Deadline
Final date for Industry Partners to express interest in participating.
|
Jan 02 2022, 12:00.00 AM |
|
Finalize Project Charter
Educators and Industry Partners finalize project charters, legal documents, and background materials.
|
Feb 16 2022, 12:00.00 AM |
|
Official Program Launch
We’ll find a time on this day for you to meet with the students to kick off your project.
|
May 16 2022, 12:00.00 AM |
|
Official Program End
We’ll find a time on this day for you to meet with the students to wrap up your project.
|
Aug 18 2022, 12:00.00 AM |
Project Overview
| Project Details | |
|---|---|
| Project Title | Introduction Of Lesielle In The Usa |
| Project Synopsis |
What is the challenge or opportunity you are trying to address within your organization?
We are introducing a very disruptive product to the skincare market. We have the opportunity to lead a category that has not a clear dominant player. We need to make the right choices in terms of: price positioning, distribution and marketing.
* Market research: business potential evaluation
* Validation of different distribution strategies
* Define the customer avatar
* Set the right marketing strategy
We can become an important player on the skincare industry, not just by introducing a product but to create a subcategory that today doesn't exist.
Results we are looking for: Building a solid path to grow (distribution and marketing)
What are some of the activities or action items you think will need to be taken to achieve your desired results? What would make this project a success for your organization? What measurable results are you looking to accomplish? |
| Compensation |
Following compensation will be offered to the students
Exactly $0.0 per hour |
| Sponsorship |
No Sponsorship Required |
| Resources |
Program Timeline
| Touchpoints & Assignments | Date | Type |
|---|---|---|
|
Week Eleven Tasks and Deliverables Due |
01/04/2022 | |
|
Week Three Tasks and Deliverables Due |
04/02/2022 | |
|
Student Temperature Check #1 |
04/02/2022 | Evaluation |
|
Week Seven Tasks and Deliverables Due |
04/03/2022 | |
|
Student Temperature Check #2 |
04/03/2022 | Evaluation |
|
Program Kickoff |
05/16/2022 | Event |
|
Week Sixteen Tasks and Deliverables Due |
06/05/2022 | |
|
Week Twelve Tasks and Deliverables Due |
08/04/2022 | |
|
Week Four Tasks and Deliverables Due |
11/02/2022 | |
|
Week Eight Tasks and Deliverables Due |
11/03/2022 | |
|
Week Fourteen Tasks and Deliverables Due |
||
|
Week Fifteen Tasks and Deliverables Due |
||
|
Week Seventeen Tasks and Deliverables Due |
||
|
Peer Assessment Survey |
Evaluation | |
|
Final Self Assessment Survey for Students |
Evaluation | |
|
Confidentiality and Rules of Engagement |
||
|
Upload Resumes |
Submission Required | |
|
Co-Op Begins |
||
|
Kick Off Student Self Assessment |
Evaluation | |
|
Week One Tasks and Deliverables Due |
||
|
Week Two Tasks and Deliverables Due |
||
|
Week Five Tasks and Deliverables Due |
||
|
Week Six Tasks and Deliverables Due |
||
|
Week Nine Tasks and Deliverables Due |
||
|
Week Ten Tasks and Deliverables Due |
||
|
Week Thirteen Tasks and Deliverables Due |
Projects
| Project | Organization | Topics |
|---|---|---|
| Introduction of Lesielle in the USA | SGN Holding | Data Management Growth Strategy Marketing Operations Sales & Business Development |
| Identify the best go-to-market pricing strategy for a competitive eCommerce fulfillment business | PackDash | Growth Strategy Marketing Sales & Business Development |
Program Managers
| Name | Organization |
|---|---|
| Nicole Koppel | Montclair State University |
| Jonida Dervishi | Montclair State University |
Teams
| Team Name | Project Name | Team Members |
|---|---|---|
| No Teams Available |